http://www.rssray.com/blog Online Marketing Best Practices Wed, 05 Oct 2011 22:29:30 +0000 en hourly 1 http://wordpress.org/?v=3.1 Copyright © Online Marketing Blog RSS Ray 2010 blog@rssray.com (Online Marketing Blog RSS Ray) blog@rssray.com (Online Marketing Blog RSS Ray) http://www.rssray.com/blog/wp-content/plugins/podpress/images/powered_by_podpress.jpg http://www.rssray.com/blog 144 144 Online Marketing Best Practices Online Marketing Blog RSS Ray Online Marketing Blog RSS Ray blog@rssray.com no no http://www.rssray.com/blog/2010/11/24/how-to-increase-sales-on-small-business-saturday/ http://www.rssray.com/blog/2010/11/24/how-to-increase-sales-on-small-business-saturday/#comments Wed, 24 Nov 2010 16:25:36 +0000 Joe Giordano http://www.rssray.com/blog/?p=1534 Small Business Saturday? American Express has created a new shopping holiday that will bridge Black Friday and Cyber Monday. The credit card company wants…

Read Full Story »]]> http://www.rssray.com/blog/2010/11/24/how-to-increase-sales-on-small-business-saturday/feed/ 0 http://www.rssray.com/blog/2010/02/16/the-emerging-impact-of-direct-digital-marketing/ http://www.rssray.com/blog/2010/02/16/the-emerging-impact-of-direct-digital-marketing/#comments Tue, 16 Feb 2010 23:00:18 +0000 Joe Giordano http://www.rssray.com/blog/?p=1040 Josh Gordon, Director of Marketing at Knotice, discusses the importance of including a direct digital marketing strategy when developing a marketing plan. The fragmentation of the marketing software provider…

Read Full Story »]]> http://www.rssray.com/blog/2010/02/16/the-emerging-impact-of-direct-digital-marketing/feed/ 0 http://www.rssray.com/blog/2009/11/09/the-findability-formula-%e2%80%93-the-easy-non-technical-approach-to-sem/ http://www.rssray.com/blog/2009/11/09/the-findability-formula-%e2%80%93-the-easy-non-technical-approach-to-sem/#comments Mon, 09 Nov 2009 16:23:09 +0000 Joe Giordano http://www.rssray.com/blog/?p=999 Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss. Show Date: November 11, 2009 at 1 pm Eastern, 10…

Read Full Story »]]> http://www.rssray.com/blog/2009/11/09/the-findability-formula-%e2%80%93-the-easy-non-technical-approach-to-sem/feed/ 0 http://www.rssray.com/blog/2009/09/16/5-common-mistakes-with-search-marketing-campaigns-and-how-to-fix-them-2/ http://www.rssray.com/blog/2009/09/16/5-common-mistakes-with-search-marketing-campaigns-and-how-to-fix-them-2/#comments Wed, 16 Sep 2009 16:25:36 +0000 Joe Giordano http://www.rssray.com/blog/?p=943 Richard Stokes, Founder, President, and Chief Gooroo of AdGooroo explains common mistakes people make in search marketing campaigns and what you can do to fix them. There are over 850,000 companies…

Read Full Story »]]> http://www.rssray.com/blog/2009/09/16/5-common-mistakes-with-search-marketing-campaigns-and-how-to-fix-them-2/feed/ 3 http://www.rssray.com/blog/2009/09/15/free-webinar-%e2%80%93-how-to-get-the-most-out-of-your-online-marketing-campaign/ http://www.rssray.com/blog/2009/09/15/free-webinar-%e2%80%93-how-to-get-the-most-out-of-your-online-marketing-campaign/#comments Tue, 15 Sep 2009 19:00:22 +0000 Joe Giordano http://www.rssray.com/blog/?p=934 Discover the best ways to utilize the internet to serve, support and sell. Do you want to learn the best ways to repair and utilize your web marketing to increase…

Read Full Story »]]> http://www.rssray.com/blog/2009/09/15/free-webinar-%e2%80%93-how-to-get-the-most-out-of-your-online-marketing-campaign/feed/ 0 http://www.rssray.com/blog/2009/09/02/if-content-is-king-why-so-many-peasants/ http://www.rssray.com/blog/2009/09/02/if-content-is-king-why-so-many-peasants/#comments Wed, 02 Sep 2009 15:00:37 +0000 Joe Giordano http://www.rssray.com/blog/?p=907 Mike Schultz, President of Wellesley Hills Group, offers an eight point litmus test for your web content to ensure you are establishing yourself as an authority in your field. Everyone says, “Online…

Read Full Story »]]> http://www.rssray.com/blog/2009/09/02/if-content-is-king-why-so-many-peasants/feed/ 1 http://www.rssray.com/blog/2009/08/26/are-web-analytics-easy-or-hard/ http://www.rssray.com/blog/2009/08/26/are-web-analytics-easy-or-hard/#comments Wed, 26 Aug 2009 15:00:53 +0000 Joe Giordano http://www.rssray.com/blog/?p=890 Akin Arikan, product strategist for Unica, discusses web analytics and whether or not they are easy enough for everyone to use and understand.   Believe it or not, that question…

Read Full Story »]]> http://www.rssray.com/blog/2009/08/26/are-web-analytics-easy-or-hard/feed/ 0 http://www.rssray.com/blog/2009/08/14/simple-strategies-to-increase-your-conversion-rate/ http://www.rssray.com/blog/2009/08/14/simple-strategies-to-increase-your-conversion-rate/#comments Fri, 14 Aug 2009 15:00:24 +0000 Joe Giordano http://www.rssray.com/blog/?p=823 Bill Leake, CEO of Apogee Search, offers simple strategies that can significantly increase your website’s conversion rate. SEO and PPC efforts can drive qualified traffic to…

Read Full Story »]]> http://www.rssray.com/blog/2009/08/14/simple-strategies-to-increase-your-conversion-rate/feed/ 4 http://www.rssray.com/blog/2009/06/09/the-age-of-personalization-is-doing-away-with-the-model-ts-philosophy/ http://www.rssray.com/blog/2009/06/09/the-age-of-personalization-is-doing-away-with-the-model-ts-philosophy/#comments Tue, 09 Jun 2009 15:00:35 +0000 Joe Giordano http://www.rssray.com/blog/?p=495 Sitebrand President and CEO, Chris Corman, discusses the power of personalization to deliver effective marketing messages that can significantly improve conversion rates. Personalization is a big word. In its most…

Read Full Story »]]> http://www.rssray.com/blog/2009/06/09/the-age-of-personalization-is-doing-away-with-the-model-ts-philosophy/feed/ 0 http://www.rssray.com/blog/2009/06/08/how-to-use-personalization-for-online-marketing-success/ http://www.rssray.com/blog/2009/06/08/how-to-use-personalization-for-online-marketing-success/#comments Mon, 08 Jun 2009 20:40:54 +0000 Joe Giordano http://www.rssray.com/blog/?p=508 Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss. Show Date: June 10, 2009 at 6 pm Eastern, 3…

Read Full Story »]]> http://www.rssray.com/blog/2009/06/08/how-to-use-personalization-for-online-marketing-success/feed/ 0