Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.

Show Date: May 6, 2009 at 6 pm Eastern, 3 pm Pacific

Show Topic How To Create Pages On LinkedIn, MySpace, FaceBook and More That Sell You And Jumpstart You Into The World Of Social Media Marketing

Show Guest: Dave Kerpen, Chief Buzz Officer of The Kbuzz

About Dave Kerpen: Dave Kerpen’s history of buzz began even before he graduated from Boston University. As a stadium vendor, he raised sales of the stadium’s lowest selling product Crunch n Munch by 400%, through the concept of thematic vending. When he graduated, he became the top seller at the Boston Radio Disney station, before leaving to form his own company, Dave Kerpen Strategic Consulting. He created the concept of “Grander Openings”- taking a Grand Opening event and making it even “grander”. Whatever project Dave has worked on has attracted mass media attention- whether it’s training thematic vendors for Guinness, planning a multicultural collaboration in Queens, or simply getting married on a baseball field in front of thousands.

Sample Questions for Dave Kerpen:

Why do you think social networking is so important?

How can companies differentiate their social media campaigns from competitors?

What is a social networking page?

Show Topic: The Latest Info that All Retailers Need to Know about Search Engines

Show Guest: Bill Leake, Founder, President, and CEO of Apogee Search Management

About Bill Leake: Bill Leake draws on a deep expertise in both business and marketing to help increase revenues for a wide range of clients. He has been involved in driving provable revenues through Internet marketing techniques since the early 1990s when, as part of the management team at Power Computing, he built the first company to sell $1 million of product over the internet. As CEO and founder, he has guided Apogee Search from inception to its current position as the largest search engine marketing firm in the Southwest, one of the 20 largest in North America and one of the fastest growing companies on the Inc. 500 list. In addition to leading Apogee Search, Bill also serves as the president of the Austin Interactive Marketing Association, and as the chairman of the SEMPO (Search Engine Marketing Professionals Organization) committee.

Sample Questions for Bill Leake:

How should retailers use search engines for their marketing efforts?

How important is search engine optimization for retailers?

With so many people involved with SEO these days, can companies starting from scratch even hope to get top rankings?

How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.

RSS Ray’s Comments: “The Kbuzz offers companies a fast track to success with social networking.” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Bill Leake will be offering some excellent advice for retailers looking for the competitive edge in search engine marketing.”