Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.
Show Date: August 4, 2010 at 1:30 pm Eastern, 10:30 am Pacific
Show Topic: Create The Relevant Content That Your Audience Is Begging For
Show Guest: James Mathewson, Editor in Chief, IBM.com
About James Mathewson: James Mathewson has been following Web content trends since 1994, first as ComputerUser magazine’s Web content contributing editor, later as its editor in chief, and, more recently, as the editor in chief of ibm.com. He is co-author of the new book “Audience, Relevance and Search: Targeting Web Audiences with Relevant Content.”
Sample Questions for James Mathewson:
1. What is relevant content and why is it important?
2. How can someone best determine the type of content that is most relevant to their audience?
3. How should content be written so it is most likely to get ranked highly from Google?
Tags: IBM.com, James Mathewson, Relevant Content, SEO
