Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.

Show Date: July 8, 2009 at 1 pm Eastern, 10 am Pacific

Show Topic Keyword Management Tools for PPC and SEO

Show Guest: Larry Kim, Founder & VP of Product Development of WordStream

About Larry Kim: Larry Kim founded WordStream in 2007. He bootstrapped WordStream by providing search marketing consulting services while managing a team of engineers and marketers to productize various search engine marketing tasks. Larry currently serves as Vice President of Product Development. He is responsible for all inbound marketing efforts as well as for defining WordStream products and features.

Sample Questions for Larry Kim:

Why is keyword management important?

What are some often overlooked best practices in PPC advertising?

What is WordStream and how can it help paid search advertisers?

Show Topic: How Your Business Can Pull Revenue from PPC Advertising

Show Guest: Lorrie Thomas, Marketing Therapist of Web Marketing Therapy

About Lorrie Thomas: Lorrie Thomas launched Web Marketing Therapy, a smart, fun, full-service marketing agency and a recession-friendly self-help online marketing educational resource. Her “wild web woman” team serves small businesses, entrepreneurs and marketers. Their work ensures marketing treats the cause (vs band-aiding symptoms) so all marketing pieces click.

Sample Questions for Lorrie Thomas:

What is the most important measure of success with paid search?

How do you optimize your paid search campaigns?

What is one PPC strategy that not too many people know about that works wonders in your campaigns?

How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.

RSS Ray’s Comments: “WordStream is one of the best programs on the market for improving your results with paid search marketing.” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Lorrie’s distinct brand of online marketing advice makes her an excllent resource for anyone looking to make money online.”

Tags: Keyword Management, Larry Kim, Lorrie Thomas, Paid Search, PPC Advertising, Web Marketing Therapy, WordStream