RSS Ray's Online Marketing Blog

Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.

Show Date: July 1, 2009 at 1 pm Eastern, 10 am Pacific

Show Topic Social Networking to Expand Your Small Business Marketing Efforts

Show Guest: Marsha Collier, Author and Founder of Cool eBay Tools

About Marsha Collier: Marsha Collier is one of the foremost eBay experts and educators in the world. With over 1 million copies of her books in print, she is the top selling eBay author. Among her books, eBay For Dummies is the best selling book for eBay beginners while her eBay Business All-in-One Desk Reference For Dummies is the best selling title on operating an eBay business. Marsha also shares her eBay business expertise in streaming video at Entrepreneur.com’s “Entrepreneur’s Coaches Corner”; and is Entrepreneur.com’s online eBay columnist.

Sample Questions for Marsha Collier:

How can small retail business owners benefit from social networking?

What are some tools that not too many people know about that can help small businesses succeed with social networking?

Aren’t these activities very time consuming? Where can an already busy business owner find time for social networking?

Show Topic: How to Get Started With Mobile Marketing

Show Guest: Mike Wehrs, President and CEO of Mobile Marketing Association

About Mike Wehrs: Mike Wehrs is President and CEO of the Mobile Marketing Association. In this role, he is responsible for leading the global association in its charter to build a sustainable ecosystem for the mobile marketing industry, clearing obstacles to market development, establishing standards and best practices for sustainable growth, and evangelizing the mobile channel. Previously, Wehrs served as VP, Industry Affairs and Evangelism for Nuance Communications, where he led the mobile business strategy, and was a key member of the mergers and acquisitions team. Wehrs graduated with a Bachelor of Science in Computer and Information Science from Syracuse University.

Sample Questions for Mike Wehrs:

Why should companies use mobile marketing over other channels?

Can a company measure the impacts of its mobile campaign?

What can you tell us about the audience that receives mobile messages?

How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.

RSS Ray’s Comments: “Marsha Collier’s advice on social networking could make a big impact on your bottom line” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Mike Wehrs is an excllent source of information for anyone interested in Mobile Marketing.”