Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.
Show Date: June 24, 2009 at 1 pm Eastern, 10 am Pacific
Show Topic Does Being Environmentally Friendly Boost Sales?
Show Guest: Gay Browne, Founder of Greenopia
About Gay Browne: Gay Browne developed Greenopia to provide a resource to help people like herself make choices to green their lives on a daily basis. Founded in 2005, Greenopia has developed guides for Los Angeles, the San Francisco Bay Area, and New York City with plans underway for a 20-city rollout that includes Chicago, Denver, Seattle and Portland, among others. Greenopia’s web presence creates a local green community where consumers can browse Greenopia’s listings.
Sample Questions for Gay Browne:
Why do you think more and more companies are starting to go green?
In what ways can companies become greener while still remaining competitive?
Do companies who are more environmentally friendly see an increase in sales?
Show Topic: Creating Credible Email Marketing Messages That Motivate Consumers
Show Guest: Kara Trivunovic, Director of Strategic Services of StrongMail
About Kara Trivunovic: Previously the Founder and Principal at The Email Advisor, LLC, Kara Trivunovic has over 10 years of email marketing experience. She is currently the Director of Strategic Services at StrongMail. Their dedicated marketing and transactional email solutions eliminate the limitations of traditional email service providers and custom-built solutions, enabling businesses to deliver more relevant, timely and cost-effective messages.
Sample Questions for Kara Trivunovic:
Should emails be personalized to individual customers?
How are retailers using reviews and recommendations in their email marketing campaigns?
How can you determine the right emails to send to the right customers?
How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.
RSS Ray’s Comments: “Gay Browne is the perfect person to talk about how going green can significantly improve your business results.” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Email marketing is one of the most profitable ways to grow your business and Kara is the right person to explain how to do it right.
Tags: Email Marketing, Environmentally Friendly, Gay Browne, Going green, Greenopia, Kara Trivunovic, StrongMail
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