Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.
Show Date: May 27, 2009 at 6 pm Eastern, 3 pm Pacific
Show Topic How to Get Started With Mobile Marketing
Show Guest: Mike Wehrs, President and CEO of Mobile Marketing Association
About Mike Wehrs: Mike Wehrs is President and CEO of the Mobile Marketing Association. In this role, he is responsible for leading the global association in its charter to build a sustainable ecosystem for the mobile marketing industry, clearing obstacles to market development, establishing standards and best practices for sustainable growth, and evangelizing the mobile channel. Previously, Wehrs served as VP, Industry Affairs and Evangelism for Nuance Communications, where he led the mobile business strategy, and was a key member of the mergers and acquisitions team. Wehrs graduated with a Bachelor of Science in Computer and Information Science from Syracuse University.
Sample Questions for Mike Wehrs:
Why should companies use mobile marketing over other channels?
Can a company measure the impacts of its mobile campaign?
What can you tell us about the audience that receives mobile messages?
Show Topic: How Widgets Can Change the Way You Do Business
Show Guest: Ryan Spoon, Vice President of Marketing & Business Development of Widgetbox
About Ryan Spoon: Ryan joined Widgetbox in December of 2007 and leads marketing and business development. Widgetbox is the leading self-service web widget platform – serving over 750 million widgets each month and reaching 95 million unique users. Widgetbox enables publishers to easily convert their content into custom, branded widgets and distribute them across the Widgetbox Network.
Sample Questions for Ryan Spoon:
Why should businesses use widgets?
What separates a good widget from a bad one?
What are some creative uses of widgets that you have seen?
How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.
RSS Ray’s Comments: “Mike Wehrs is an excllent source of information for anyone interested in Mobile Marketing.” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Using customized widgets is an excellent way to capture people’s attention on your site.”
