Online Marketing with RSS Ray and RSSRay.com announces a new episode that you do not want to miss.
Show Date: April 22, 2009 at 6:00 pm Eastern, 3:00 pm Pacific
Show Topic How Marketers Should Prepare for the Semantic Web
Show Guest: Mike Darnell, Creative Marketing Director of Headup
About Mike Darnell: Mike Darnell is the Creative Marketing Director at Headup. Through blogging, twitter, and other new media outlets, Mike is responsible for growing Headup’s user base. He is also a Lecturer for the department of Industrial Design at Holon Institute of Technology as well as a digital artist.
Sample Questions for Mike Darnell:
What is the semantic web?
Why is the semantic web so overdue?
How should marketers prepare for the semantic web?
Show Topic: Measuring and Maximizing the ROI of Your Brand Online
Show Guest: Jen Martino, Principal of Project X Media
About Jen Martino:
Jen Martino is the Principal at Project X Media, a San Diego-based branding and design firm that helps companies become industry leaders in the ultra-competitive brandscapes of the 21st century. Before founding Project X Media in 1996, Jen was a senior designer at Lyon & Associates where she managed multiple assignments ranging from corporate identity to environmental graphics to advertising design. Prior to that she was a graphic designer at Franklin Stoorza responsible for the design and production of a wide range of marketing collateral and materials.
Sample Questions for Jen Martino:
What should companies consider when “friending” or connecting with individuals through sites like LinkedIn, Facebook and Twitter?
What are the guidelines or rules businesses should follow to ensure brand integrity online?
Should companies change the way they go about presenting themselves now that social media is becoming more mainstream?
How to Listen: Live on wsRadio.com or available by Podcast on iTunes or by RSS Feed.
RSS Ray’s Comments: “Headup is an inspired Firefox addon that introduces users to a new ‘semantic web.’ This could represent the future of the internet and all online marketers should take note.” stated RSS Ray, host of “Online Marketing with RSS Ray.” RSS Ray went on to say “Project X Media has taken a fantastic approach to online branding that integrates social networking, new media, and traditional brand management.”
